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Global Sports Industry Professionals

Bulge Bracket Experience, Boutique Focus, Flexibility and Commitment

Greenwich Advisory & Company (“GA”) is a boutique investment bank with a specialized skill set and depth of experience within the global professional sports industry. Our team provides comprehensive investment banking, merchant banking and principal investment solutions to our clients. GA is a team of accomplished and recognized professionals throughout the global sports marketplace having closed billions of dollars in transactions spanning the last 20 years.

TESTIMONIALS

“Rick has gone above and beyond and done an excellent job for us. We could not be more pleased with the partners Rick has secured for us. Whenever I’m looking at a sports related transaction, I look to Rick Perna to advise me on all aspects of the deal. Whether it’s financing, valuation or M&A, Rick can be counted on for success. He’s a sports investment banker who thinks like a deal maker.”

CRAIG LEIPOLD

OWNER, CHAIRMAN, & GOVERNOR

MINNESOTA WILD

“Rick brings a rare combination to a deal, experience and positive energy.  Usually you get one or the other.  Being enjoyable to work with goes a long way toward getting deals done, and Rick’s positive attitude is contagious.”

JOEL DOBBERPUHL

LP OWNER

NASHVILLE PREDATORS

“I have known Rick for approximately 15 years. During this time period we have worked together on several professional sports opportunities. Without question, Richard is among the most professional and always operates with the objective of closing a transaction on a fair and equitable basis for all parties involved. Unlike most of the brand name institutions, Rick knows both sides of the business, his clients and the value of the asset, be it domestic or international.”

TOM SHINE

XIX ENTERTAINMENT

"Intent on acquiring a SailGP asset, partnering with a sports investment bank was critical. Greenwich Advisory was the key member of our deal team, not only representing us on the buy-side in our negotiations with the league; Also leading a capital raise and collaborating with our legal team on corporate structuring key for our control. For many months, Rick and Mike were diligent and active with us at all hours of the day and night, and together we executed precisely the transaction we had set out to achieve. Happy to call these guys partners, now friends."

RYAN MCKILLEN & MIKE BUCKLEY

CO-OWNER

SAIL GP USA

“Greenwich Advisory & Company has gone above and beyond for us. Having personally engaged in more than 60 M&A transactions in my career, I can honestly say Rick Perna and the team at Greenwich Advisory are best in class. GA has sourced the perfect partner for Parella Motorsports in Velocity Capital Management, and we could not be more pleased. We are now in pole position for the next chapter of our company’s evolution and growth story.”

ANTHONY PARELLA

OWNER & CEO

PARELLA MOTORSPORTS

“My family and I have known Rick for several years. I’ve worked with him on team related transactions and partnered with him on the private equity side. In my experience, Rick has a depth of knowledge across several professional sports leagues. He is straightforward, creative and exhibitsA solid judgment. Rick is an investment banker that goes all-in and makes each deal personal.”

GAVIN & JOE MALOOF

OWNER SACRAMENTO

SACRAMENTO KINGS & VEGAS KNIGHTS

“Rick has done an excellent job of representing Predators owners in multiple transactions over the last five years. We are delighted with the results and with the new individuals he has brought to the ownership group.” 

TOM CIGARRAN

OWNER, FORMER CHAIRMEN & GOVERNOR

NASHVILLE PREDATORS

“I have worked with Rick over the course of several sports transactions and have found him to be diligent, knowledgeable and very well connected, offering timely and relevant advice critical to decision making.”

W. BRETT WILSON
LP OWNER

DERBY COUNTY FC

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